![]() ![]() ![]() WeChat verification is the only option that provides the gold badge on your profile and access to advanced platform features and interfaces. If you already intend to go one step further and verify (认证 rènzhèng) your account, go ahead and choose the last option at this step, for “WeChat Verification”, which requires a 300RMB (~US$50) annual fee. There are three different ways to authenticate your business. One person can serve as the administrator for a maximum of five WeChat Official Accounts. The admin will also need to scan a QR code to bind his or her WeChat account. A short code will be sent to the phone number to authenticate. This step requires you to register an administrator who has a Chinese national ID (身份证 shēn fèn zhèng) and a +86 mobile phone number. Once you select your organization type (government, media, corporate, or other) the appropriate form will ask for your organization’s and account administrator’s basic information. Create a User AccountĮmail addresses can only be used once per Official Account, so you’ll need to submit and verify a unique email address. Unless you’re a media company, we generally recommend Service accounts for our clients. ![]() Once you’ve registered your account, it is very difficult or even impossible to change types. If you’re still unsure of which account type to choose, seek advice before proceeding. Check out our detailed overview of WeChat platform features and developer interfaces for more thorough coverage. The chart below covers the important high-level differences. This article is concerned with the corporate accounts your customers will follow. 1. Choose your Account Typeĭecide whether to register a Subscription account (订阅号) or a Service account (服务号). We have written separately about WeChat Work accounts, that are meant for internal company use by employees and have a separate backend at .com. To begin, head to the WeChat Official Accounts Platform and click “Register now”. To be clear, a China WFOE (Wholly Foreign-Owned Enterprise) is a Chinese company and can directly register WeChat Official Accounts. To register as a Chinese organization, you will need a Chinese business license with relevant documentation, as well as a Chinese citizen to register as the account administrator. ![]()
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